Stingray Appoints Alejandra Olea as General Manager to Spearhead Growth in Latin America

Stingray Digital Group Inc., (TSX: RAY.A; RAY.B), a leading business-to-business multi-platform music and in-store media solutions provider, today announced the appointment of Alejandra Olea as General Manager, Latin America, effective immediately. Mrs. Olea brings close to 15 years of business development, sales, and content distribution experience in the television industry. In her position, she will spearhead Stingray’s next phase of growth in Latin America and help bring out the company’s full potential in the market. She will be based in the company’s Miami office.

“We are thrilled to welcome Alejandra as part of Stingray’s management team,” said Eric Boyko, President, Co-founder and CEO of Stingray. “Her energy and impeccable reputation within the industry are strong foundations on which to build our Latin American business development plan, which includes continued expansion and a foray into local content production.”

“I could not be happier to join Stingray and look forward to working with the management and sales teams to expand and deepen the company’s reach in Latin America,” said Alejandra Olea, General Manager, Latin America of Stingray. “Having the opportunity to bring Stingray’s impressive range of products, robust music catalogue, and innovative technologies to a region that is notorious for its musical affluence and interest is something that I plan to achieve with great success and enormous enthusiasm.”

Mrs. Olea has worked in nearly every major capital city in the Latin American region and maintains relationships with leading distributors, programmers, brands, and media organizations worldwide. Most recently, Mrs. Olea held the position of vice-president integrated sales – content, channels, format and co-production at BBC Worldwide. She began her career in television with content distributor Tepuy (now Telemundo Internacional). She has also held positions at Sony Pictures Entertainment Television and DIRECTV Latin America. Mrs. Olea is a graduate of Georgetown University’s School of Foreign Service.

Stingray is also pleased to announce that its former General Manager for Latin America, Gustavo Tonelli, will remain within the Stingray family, where he will develop and produce exclusive content for various initiatives in Latin American markets.