Press releasesMay 3, 2016
Stingray (TSX: RAY.A; RAY.B), the world-leading provider of multiplatform music products, services and content, today announced the launch of the Stingray Music mobile app with Vibes channels in the Netherlands; a European first.
The Stingray Music mobile app is a FREE companion service to the Stingray Music audio television channels available through Pay-TV providers. The app allows user to listen to the same channel line-up they enjoy at home. Each Stingray Music channel offers up to 3,000 tracks and broadcasts continuously. In addition, users can also explore 2,000 Vibes channels channels in 100 genres curated for every activity, mood and occasion. Each Vibes channel features a minimum of 150 tracks (up to 2000) and broadcasts an average of 10 to 12 hours of music.
“We are proud to bring the Stingray Music mobile app with Vibes channels to music lovers in the Netherlands,” said Eric Boyko, President, Co-founder and CEO of Stingray. “The Stingray Music mobile app is a strategic addition to our portfolio of products and we are thrilled by the rapid adoption rate by TV providers. Stingray is quickly consolidating its position as the one-stop-shop for listeners worldwide who want access to the quality music content on every platform, whether TV, Web or mobile. I am convinced users will quickly adopt the app as the ideal complement to all their daily activities.”
The Stingray Music mobile app provides a universe of unlimited music options, and the possibility of creating listening experiences that surpass expectations.The app was launched in October 2014 and already counts close to 1 million users. Every week, music fans spend an average of five hours listening to their favourite tracks and artists!
Subscribers access the Stingray Music mobile app by authenticating themselves using a proprietary audio imprinting technology.
INTRODUCING VIBES CHANNELS
Vibes channels were first launched in Canada in July 2015. More than 50 Vibes channels were created specially for the Netherlands market by Stingray’s team of local music programmers.
By combining filters in Activity, Mood, Theme, Era, and Genre categories, Vibes channels offer the best possible listening experience for all situations; whether you need energetic pop songs to motivate a workout, elegant jazz tracks to entertain friends or indie electronic beats to amp up your night.
“We are beyond thrilled to introduce 2,000 Vibes channels to listeners in the Netherlands,” said Mathieu Péloquin, Senior Vice-President, Marketing and Communications of Stingray. “Our objective when developing Vibes channels was to give users the chance to dive into an infinite world of music where the perfect soundtrack for all of life’s occasions is always right at their fingertips. We are confident that Vibes channels will quickly become essential to all music lovers.”
Features of the Stingray Music mobile app with Vibes channels
For more information about Stingray Music and available audio channels: music.stringray.com
For more information about the Stingray Music mobile app with app channels: http://www.stingray.com/mobile